David Plouffe talks about an ongoing campaign

In a recent event at the Progressive Book Club, David Plouffe explains that campaigns matter. It is very interesting to hear that "voter anger" is such a powerful thing to tap into when running a political campaign.

I beleive that this will be a crucial theme with Tea Parties gaining more and more momentum and the upcoming Mid-Term election at the end of 2010. It is always good to hear a senior Barack Obama advisor talking politics, and giving insights into the political arguments that the Democrats will use, if healthcare legislation is passed... David Plouffe's new book: The Audacity to Win, is a must read for any person interested in political communications and campaign politics. Watch the Q&A discussion hosted by the GWU Graduate School of Political Management.